Muhammad Shahd Ashraf

Senior SEO Strategist

Anytown, US.

About

Highly accomplished SEO Strategist with 15 years of progressive experience, adept at driving substantial organic growth and enhancing search engine visibility for diverse organizations. Expert in crafting and executing comprehensive SEO strategies, encompassing technical optimization, content strategy, and advanced analytics to consistently deliver measurable business impact and achieve strategic objectives.

Work

Global Digital Marketing Agency

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Senior SEO Manager

Anytown, CA, US

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Summary

Led comprehensive SEO initiatives and managed a team to drive organic traffic growth and improve search engine rankings for a diverse portfolio of clients across various industries.

Highlights

Directed and scaled organic search strategies for over 20 key clients, increasing website traffic by an average of 45% year-over-year and boosting conversion rates by 18% across multiple digital properties.

Implemented advanced technical SEO audits and optimizations for enterprise-level websites, resolving critical issues that improved site crawlability and indexation for over 500,000 pages.

Developed and executed data-driven content strategies, collaborating with marketing teams to achieve top-3 rankings for 70+ high-value keywords, driving qualified leads and increasing organic revenue by 22%.

Mentored and managed a team of 5 SEO specialists, fostering professional development and ensuring consistent delivery of high-impact SEO projects ahead of schedule.

Tech Innovators Inc.

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SEO Specialist

Anytown, CA, US

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Summary

Executed tactical SEO initiatives, contributing to improved search performance through on-page optimization, keyword research, and strategic link building for a rapidly growing tech company.

Highlights

Conducted in-depth keyword research and competitive analysis, identifying high-potential opportunities that informed content creation and boosted organic visibility by 30% within the first year.

Optimized on-page elements, including meta tags, headings, and content, leading to a 25% improvement in organic click-through rates (CTR) for target pages and a 15% reduction in bounce rate.

Managed and executed link building campaigns, acquiring high-quality backlinks from authoritative domains that enhanced overall domain authority and improved keyword rankings by an average of 15 positions.

Monitored and reported on SEO performance using Google Analytics and Search Console, providing actionable insights that contributed to a 10% increase in qualified organic leads.

Languages

English

Skills

Search Engine Optimization (SEO)

Technical SEO, On-Page SEO, Off-Page SEO, Content Strategy, Keyword Research, Google Analytics, Google Search Console, Screaming Frog, SEMrush, Ahrefs, Link Building, Local SEO, International SEO, E-commerce SEO, Algorithm Updates, Performance Marketing, Data Analysis, Team Leadership, Project Management, Competitor Analysis, Schema Markup, Mobile SEO, Voice Search Optimization.